Strategy & Business Planning
We work with clients to define and communicate their unique position and determine how organisational resources, skills and competencies should be combined to create competitive advantage and achieve long-term business goals.
We have a strong track record of working with large and small clients across a broad range of sectors to help them define their vision, mission and overall strategy to achieve their future business goals.
The breadth of our strategy and business planning services include all levels of strategy research, design, development, planning, implementation, management and performance reporting.
Strategic Planning:
Through collaborative facilitation, we support clients to:
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understand your current strategic position (ie: the environment, capabilities, SWOT, etc)
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explore strategic choices (at the corporate strategy, business unit strategy and team strategy levels)
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determine bases of competitive advantage, plan how to sustain competitive advantage and define a game plan to win in business long-term
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define methods of strategic growth, (ie: protect and build on current position, new product development, market development, diversification, strategic alliances, etc)
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define new strategic intent or direction, with fully costed financial modelling
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design new operating models, business models and service models
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organising for strategic success (ie: design new organisational structures, identify competencies)
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enabling strategic success (ie: people strategies, cultural change strategies, change management strategies, digital transformation strategies, financial strategies, resource management, etc)
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change management strategies (read more on our change management & project management page and in our blog)
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develop marketing strategies (leverage brand recognition, identify new target markets, new product development, market development, understand customer demographics, psychographics, etc)
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innovate and design new products and services using design thinking methodologies
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create strategic roadmaps, to translate goals into action
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create fundraising strategies and identify potential fundraising platforms, entity structures and approaches for JVs, NFPs, PBIs, social enterprises and charities.
Business Planning:
We also work with clients to:
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create integrated Business Plans / operational plans to translate strategy into action on a quarter by quarter and year by year basis
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conduct facilitated annual reviews of existing Business Plans with your team to drive staff engagement
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review existing operating models and create new service models and revenue sources
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review existing organisational structures, skills and competencies and align to new strategic direction with supporting operating or service models
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create new and improved processes to streamline business operations and improve efficiency
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identify potential capital investment options and conduct commercial financial modelling
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create marketing plans for business growth and expansion, integrated into Business Plans.
Marketing Strategy & Marketing Plans:
We also work with clients to create integrated Marketing Plans to drive the growth of your business. We do this by using carefully selected marketing tools and activities designed to reach your customers, that are matched to your unique selling position, your brand and your target audience buying behaviours.
We work with businesses to create Marketing Plans that:
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provide clarity regarding how your products / services are unique in comparison to your competitors
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how you will price and distribute your products /services
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how you will target your ideal customer(s) with a specific and defined set of marketing activities
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articulate a strategy for promoting and growing sales for your business and
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provide insights into your market, your ideal customers and how to engage them in meaningful ways.